Sustainable Swedish Style from South West

When you're running any kind of business, you obviously want to make money and that's as true in the custom-decorated garment sector as it is anywhere else. With this in mind, it's tempting to fill your store with the most expensive products. But you also want to appeal to as many people as possible and that's why you should never forget to include the basics. 

The cost of living is higher than it has ever been and that means people are being more careful with their money. That said, they still want a high quality product. This is especially true when businesses want to buy promotional merchandise in bulk. If you're looking for a cost-effective garment to add to your online store then you should definitely consider the brilliant Basic T-Shirt from South West, one of Sweden's leading clothing brands.

South West is a signature brand of the Båstad Group, whose origins can be traced back well over a century. It all started in 1907 when, working on his farm in Bjäre, August Johansson started making nailed wooden slippers. Though they may not sound very comfortable to us today, the slippers became extremely popular and the Båstad Group was born!

Over the years, the Båstad Group kept growing, adding more and more businesses and brands to its portfolio. Today, the group is one of the leading suppliers of a wide and diverse array of premium quality clothing in the Nordic region and beyond.

The Båstad Group has a strong focus on sustainability and environmental awareness, which ties in perfectly with our own ethos here at Texprint. With a stated vision to make sure that all of its products 'contribute to a responsible and circular economy', the Båstad Group has created a sustainability agenda that sees it working towards a goal of achieving a 50% reduction in greenhouse gas emissions by 2030. 

The South West Basic T-Shirt is crafted entirely from top-quality cotton that meets the OEKO-TEX Standard 100. Perfect for Direct to Garment printing and priced at just 136.25 kr including VAT, this excellent t-shirt is available in a full range of sizes from small to 6XL in any of five colour options: Black, White, Navy, Red and Heather Grey. 

For more information about this garment, please visit the product page on our website and get in touch with our customer service team if you have any questions. If you want to receive the latest news and special offers from Texprint, please subscribe to our newsletter

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